WINK provides you with the ability to markup your frames based on the manufacturer's wholesale price, your negotiated price, or the price you actually paid!
Markup by BRAND:
WINK can automatically determine a price depending on the brand. For example, I can set all my Ray Ban sunframes to be marked up with the following rule: (cost x 2) +$10.00
1) Company>> Additional products>> Frame Brands & Markups
2) Search and select the brand you would like to apply markups to>> Click on Edit >> Click on Create New Markup Rule:
You can choose the way you want to markup your brand!
Markup by COST:
You can also establish a retail price by its cost. For example, all frames that cost between $100.01 and $150.00 will have a markup of (cost x 2.5)+ $0.
1) On the main page of WINK, type "MARKUPS" in the search bar>> hit Enter
2) Indicate your markup rules:
*NB: You cannot enter same values on different lines (ex: cost of $100.00 cannot be on 2 markup lines, next markup rule has to start at $100.01).
If you set different retail prices and markup rules, priority will be established in this order:
- Set price
- Markup by brand
- Markup by cost (Published Wholesale)
- Markup by cost (Negotiated Cost)
- Markup by cost (Actual Paid price, FIFO)
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